ESL extends partnership with DHL for 2020

ESL are delighted to announce the extension of their successful partnership with DHL!

DHL will continue to be involved in ESL One, one of the most engaging esports series in the world, as a sponsor and logistics partner in 2020. This year ESL One is featuring several top-class tournaments on four continents that will thrill millions of esports fans all around the world. As official logistics partner, DHL is responsible for the event logistics at all ESL One competitions. This includes the transport of around 660 tons of stage equipment, 900 ergonomic gaming chairs and around 3,840 square meters of monitors. For competitions in 2020, a total distance of over 31,000 kilometers has to be covered – and, as with all of its logistics solutions, DHL takes care to ensure that its services are rendered as sustainably as possible.

New to 2020 is the ‘ESL Academy – delivered by DHL’, which was established jointly by DHL, ESL and Dotabuff Reach in 2019. The ESL Academy’s goal is to develop, promote and elevate young Dota 2 talent on the verge of going pro. In a live draft at the ESL One tournament in Los Angeles, being held from March 20 through 22, the coaches – former pros – will select the Academy talent for the first season of 2020 from competitors who previously qualified online. The players selected in the draft are then put into teams for the DHL bootcamps, which are run as part of the ESL One tournaments – with logistics support again provided by DHL. “The top athletes in esports have long been able to compete with athletes in traditional sports in terms of commitment, performance and popularity,” says Arjan Sissing, Head of Brand Marketing at Deutsche Post DHL Group. “We are proud to be able to help support up-and-coming esports talents on their ambitious journey with the ESL Academy and DHL bootcamp.”

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